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Comparing Acquisition Costs of Online Lenders
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Comparing Acquisition Costs of Online Lenders

Comparing Acquisition Costs of Online Lenders

Todd Anderson·
FintechNews RoundupUSA
·Mar. 6, 2019·1 min read

GreenSky noted in their end of the year earnings call that their acquisition costs were among the best in the market; during the call GreenSky showed a chart pointing to the fact that costs were lower than PayPal and Square; deBanked broadened the list and compared GreenSky with Square, PayPal, OnDeck, Prosper and LendingClub; the data shows GreenSky has the lowest costs at 5 percent and prosper is estimated to be close to 75 percent; year over year the numbers are pretty steady with GreenSky staying at 5 percent. Source.

  • Todd Anderson
    Todd Anderson

    Todd is the host of PitchIt: the fintech startups podcast, a weekly interview show featuring emerging fintech founders and leading venture capitalists. He is responsible for leading the content team which covers fintech through daily & weekly email newsletters, editorial, virtual events, and in-person conferences. He has been covering fintech, banking, and venture capital for more than 15 years, including speaking regularly at industry events.

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