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Financial Engines

big techdigital transformationgig economyIndianeobank
·Nov. 4, 2019

Understanding Uber Money and its threat to the financial industry

Uber has entered finance! The end is nigh! The boogeyman is here!

Oh. So what's involved? There's a debit card and a "debit account" powered by Green Dot, the same bank that's behind Apple Pay's person to person service. That means that Uber isn't a bank, but is renting shelf space on one. There's a wallet that will be integrated into the Uber app, within the driver's experience. So tracking your earnings and spending will be a feature that is part of the app -- not unlike what Amazon has had for years for merchants. There is a credit component, letting drivers withdraw money against their payckeck. And there's a Barclays credit card, private labeled for Uber, riding on the VISA rails.

Hear ye, hear ye, beware the disruption and tremble under its glory!

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