Bank of America has optimized auto loan applications for mobile apps and is looking to expand to mortgages with a similar offering; the expansion follows a market trend toward increased demand for digital mortgage offerings; Bank of America plans to launch its mobile mortgage application in 2017 as it seeks to broaden its service availability to a full range of service channels; the mobile offering will expand on the firm’s current online mortgage experience which provides for electronic applications and documentation with the benefit of automating and verifying customer information; within the industry, JPMorgan is also developing a mobile mortgage offering through its partnership with Roostify and Canadian Imperial Bank of Commerce has set a precedent for mobile mortgage service with the launch of its Hello Home product. Source
