According to Business Insider Intelligence’s inaugural Banking Digital Trust study PNC, Chase and Citi scored as the most Ed trusted banks; the most important features when it comes to trust are security, privacy, reputations, reliability, features and ease of use; PNC ranked number one with a score of 87.3 out of 100 with security, privacy and reputation as their best categories; Chase ranked number two with a score of 86.2 out of 100 with reliability, features and ease of use as their best categories; Citi came in third with a score of 85.9 out of 100 with privacy and security as their best categories; people who trusted their banks were twice as likely to open an account at that institution; perhaps the most interesting stat to come out of the survey was PayPal ranking higher than respondents primary bank showing how fintech is a real threat to incumbent banks. Business Insider
