Content marketing has become a widely used trend among financial firms to build brand awareness about products; what most companies find is cutting through the noise is quite hard as most companies share content that can seem the same from the user perspective; some are trying different techniques like having users write content or testing different visuals; companies need to figure out the types of pieces that work best for their particular segment. Source.
News Roundup
This page contains an archive of the Global Newsletter summaries and the weekly fintech news roundups.
Every day the Fintech Nexus news team scours the globe for the most important stories of the day to include in our daily newsletter.
Then every Saturday we bring you our weekly news roundup of the top 10 fintech stories of the week with commentary from Peter Renton.
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Financial firms like TD Ameritrade and Ritholtz Wealth Management have found early...
A recent study conducted by Lending Club claims that 60% of Americans...
Customer acquisition is a key factor for both traditional banks and online lenders; both use similar marketing tactics to reach customers and expand customer accounts; expensive marketing strategies have led many financial services companies to focus on providing free financial health and planning tools for their customers as part of their marketing strategy for customer acquisition; FICO provides examples from Prosper and Discover in their featured blog post; notes some of the things needed to develop successful financial health and planning tools. Sponsored Blog Post
A new report by Oxford Economics and fintech startup Juvo says mobile...
Fintech innovation is not only being fueled by faster, lower cost alternatives but also by the potential to reach a broader market demographic; while financial inclusion is a current market focus, many lenders have positioned their underwriting for the extreme opposite; American Banker's Penny Crosman analyzes both market extremes; notes the prevalence of current underwriting systems that integrate college degrees attained as a factor for credit approval resulting in a greater number of loans to elitist borrowers; identifies potential reform that could infuse financial inclusion mandates for all fintech companies beginning with provisions in the OCC's fintech charter that require financial inclusion considerations and following with further direction from the CFPB who is currently studying the use of alternative credit data for more inclusive borrowing; if financial inclusion mandates do become requirements it could provide even more momentum for the growing number of inclusive credit providers but also significantly upend a majority of the market's underwriting schemes which are based on algorithmic analysis with variables targeting socioeconomically elite borrowers. Source
Crowdfund Insider reports on regulatory developments in China's financial services sector; provides some additional insight on the CBRC's newly released document outlining ten high priority risks; according to Crowdfund Insider the chairman of the China Insurance Regulatory Commission (CIRC), Xian Junbo, has now been placed under investigation as the country seeks to regulate the financial services industry overall. Source
Financial institutions are becoming more involved with fintechs as the new entrants show advantages in speed, agility and emerging innovation; CoinTelegraph reports on the industry integration, noting examples from Goldman Sachs, JPMorgan and HSBC; discusses the benefits for financial institutions from working with fintechs and the capital support needed by fintech startups which is making the two groups interdependent. Source
Crypto and blockchain startups have raised more than $850mn of VC funding...
Karen Mills, the former head of the Small Business Administration, says in...