All Insights|Future Nexus
fintechSeptember 1, 2017

Funding Circle Investing GBP12mn in New Marketing Initiative

The marketing initiative coincides with the firm’s recent rebranding announcement and is part of the company’s “Made to Do More” campaign; it is spending GBP12 million ($15.51 million) across media and specialist channels with a focus on business borrower and capital investor awareness; the firm has been a market leader in investment deals in 2017 recently announcing a partnership with Aegon and reporting a $100 million fundraising in January. Source