United Wholesale Mortgage (UWM) is one of the largest lenders in the country and is making their name known with a Super Bowl ad; one of their biggest competitors, Quicken Loans is the official mortgage sponsor of the NFL; the commercial starts with, “playing with rockets is great when you’re a kid, but when it’s time to get a mortgage you quickly realize that a rocket is complicated and expensive…” As an alternative they push using a mortgage broker to get the faster, easier and more affordable mortgage through their website FindAMortgageBroker.com; the UWM ad will be shown in select markets while Quicken Loans has reportedly purchased a national ad spot. House Wire
