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Citi Says Incumbent Banks Looking at a 30% Revenue Hit
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Citi Says Incumbent Banks Looking at a 30% Revenue Hit

Citi Says Incumbent Banks Looking at a 30% Revenue Hit

Peter Renton·
EuropeFintechNews RoundupUSA
·Mar. 29, 2019·1 min read

A new report out by Citi says that new digital-first challenger banks may cause a 30% revenue hit to incumbent banks built on aging technology; to avert this crisis banks need to “re-invent themselves and re-imagine banking” by building their own digital offshoots; the report states, “By creating their own Bank X, we believe legacy banks can transform themselves from slow moving caterpillars to agile butterflies.”; while Citi does not have its own standalone brand yet it did spend $8 billion on technology last year. Source.

  • Peter Renton
    Peter Renton

    Peter Renton cofounded Fintech Nexus as the world’s largest digital media company focused on fintech before it was acquired by Command. Peter has been writing about fintech since 2010 and he is the author and creator of the Fintech One-on-One Podcast, the first and longest-running fintech interview series.

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brandingchallenger bankCitidigital banking
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