In an interview with RIABiz Personal Capital Founder Bill Harris talks about the outlook for his firm, the growth they have seen and some of the challenges with growing their brand; they do not consider themselves a robo advisor, they are more complicated and detailed with call centers and multiple strategies; they currently have $4.9 billion in assets under management which is more than five times the $1 billion in assets under management they had in January 2015; Jay Shah, CEO of Personal Capital, tells RIABiz, "Our rapid growth reaffirms that we are solving a major pain point for consumers by giving them conflict-free advice and full transparency and insight into their financial lives."; they are not as cheap as Betterment or Vanguard yet they are gaining market share and their average account is $380,000; the company has received over $200 million in venture funding with the most recent round of $40 million closing yesterday; the interview also goes through the pains of building their brand and the different strategies they offer to clients. Source

Personal Capital, a hybrid wealth management platform, raised another $40 million and it now brings their total funding to $200 million; this Series E round was led by IGM Financial, part of the Power Financial Corporation group of companies, with participation from other existing investors; they plan to use the new capital to expand product offerings, increase their marketing spend and build up their advisory service; they also plan to move into San Francisco and Denver, building on the markets they currently are in which include Dallas, Atlanta, New York, Greater Los Angeles and Chicago. Source

Hybrid digital wealth management firm Personal Capital now has $5 billion of assets under management (AUM) after accelerating growth with $2 billion in AUM added in 2017; Jay Shah, CEO of Personal Capital, tells Robo Advice News, "For investors with complex financial lives or for those who are just too busy to manage their own investments, we take the time and worry out of building an investment strategy."; new investors now invest $395,000 as compared to $289,000 since the start of the year, a 37% increase; the company has also launched a number of new features and closed a $40 million Series E round. Source

Personal Capital is a free app that allows individuals to track their financial life by connecting accounts including bank accounts, credit cards and investment accounts; the app is now tracking $4.9 billion and according to their CEO, Jay Shah, their customer base is increasingly affluent; the company upsells their app users on financial advice and is providing a dedicated financial advisor if users have over $200,000 of investable assets; Shah answers several questions in an interview with Business Insider including their pitch to users, who their paying users are, why he thinks users will pay for the service and where the company is headed. Source