Jifiti is quietly shaping the future of embedded finance by working strategically with banks to deliver personalized solutions.
While BNPL has garnered most of the headlines in recent years, developments in embedded lending may end up having a more lasting impact on point of sale financing
In this conversation, we chat with Chris Dean, who is the Founder & CEO at Treasury Prime. Previously, Chris was the CTO & VP of Engineering at Standard Treasury, which was acquired by Silicon Valley Bank for an undisclosed amount.
More specifically, we discuss all things banking-as-a-service, FinTech APIs, embedded finance, and the general evolution of the FinTech banking industry over the last decade.
This week, we look at:
Over $1 billion in raises announced last week, and over $10 billion in Fintech company value creation: Checkout.com with $450 million at a $15 billion valuation, Affirm more than doubling after its IPO to $30 billion, lending enabler Blend raising $300 million, and payments enabler Rapyd raising $300 million.
A systems theory framework that explains the stocks and flows of goods and services, and what monetization strategies are available to fintechs
How transactional models are thriving and creating 50-100x revenue multiples
Embedded finance can help small businesses manage their money end-to-end, but not all companies are equipped to offer it properly.
Assurance came on my radar courtesy of Financial Technology Partners, which was the investment banker on Assurance's $3.5 billion sale to Prudential. Notably, the company is just 3 years old -- which comes out to a cool billion of enterprise value per year, likely a record comparable to the very few Ant Financials. Depending on the details, this is about $25 million of value per employee. So what does the company do? Simple, really. It is a destination website licensed to sell all types of insurance product (e.g., life, health, auto), with a clean onboarding questionnaire like any other roboadvisor, which then matches against policies on offer from third parties. AI and data science are used as the recommendation engine. It is a Kayak or Money Supermarket of insurance, simply designed, cleverly wired, with killer founders.
I dig deeply into the $5.3 billion acquisition of data aggregator Plaid by $500 billion payments network Visa. We examine why this deal is worth 25-50x revenue, while Yodlee's sale to Envestnet was priced much lower. We also look at how Plaid could be an existential threat to Visa, and why paying 1% of marketcap to protect 200 million accounts may be a good bet. Broader implications for product manufacturers across payments, investments, and banking also emerge -- the middle is getting carved out, and infrastructure providers like Visa or BlackRock are moving closer to the consumer.
Findings from AI-powered tax-filing product april’s 2023 customer impact study suggest customers are receptive to a self-guided, mobile-first process.
As Banking-as-a-Service develops into Embedded Finance, who holds the responsibility of compliance gets decidedly murky.
This week, we get philosophical and look at:
Embedded finance and how it will be woven into the fabric of the Internet
Applying the philosophies of existentialism, nihilism, and absurdism to Finance
Parsing symptoms in decentralized finance (Based Protocol) as artistic protest
Finding Dadaist beauty in chaos